Website privacy and cookies

Updated 25 October 2026. This page covers the public SnagSavvy website, snagsavvy.co.uk. Martin Elderton trading as SnagSavvy is responsible for its website analytics. Contact support@snagsavvy.co.uk about this information or your privacy rights.

Optional Google Analytics

With your consent, we use Google Analytics 4 to understand how many browsers visit, which pages they view, where visits come from, and how much time people actively spend on the website. A browser identifier helps distinguish new and returning browsers; it is an estimate of visitors, not proof of individual people. Analytics may also receive technical information such as browser, device, approximate location and network information used to process the request.

Google tracking is blocked until you choose Accept analytics. Choosing Decline analytics does not affect your access to the site. We do not enable advertising personalisation, Google signals or optional account data sharing. We do not deliberately send names, email addresses, app login details, workspace records, photographs or URL query strings to this website property. The app and TEST sites do not use this website tracking code.

Cookies and your choice

The _ga and _ga_… cookies identify browsers and maintain analytics session information. We configure analytics cookies on this website only, with an expiry of up to 90 days, renewed by later visits. Your consent choice is stored in your browser for up to 180 days under snagsavvy.website.analytics.v1. That preference is used to remember and respect your choice, including a refusal.

Use Cookie settings at the bottom of any page to change your choice. Declining after acceptance stops future analytics and clears analytics cookies available to this website. It does not automatically erase information Google has already received. You can also clear cookies and site data in your browser, or use Google’s Analytics opt-out tool.

Google and international processing

Google processes analytics data to provide the reporting service under its data-processing terms. Processing may take place outside the UK, subject to Google’s applicable transfer safeguards. Read how Google uses information from sites that use its services and Google’s Privacy Policy. Detailed analytics data is subject to the retention setting in our Analytics property; aggregate reports may be retained for longer. Contact us for current retention details or a deletion request.

Website operation and your rights

Hosting and security providers may process essential request information to deliver and protect the website independently of optional analytics. We use consent for optional analytics, and legitimate interests or legal obligations where appropriate for website operation and security. Subject to applicable law, you can request access, correction, deletion, restriction or portability, object to processing or withdraw consent. You can complain to the UK Information Commissioner.

SnagSavvy app information

This website policy does not change the app’s records or account settings. See the SnagSavvy app Privacy Policy and Terms for the app and workspace service.